In it’s modest conception in 2014 as a childhood dream inside a bedroom, to its first red-painted office in Torgallmenningen, Bergen - the idea of the media and branding company MYREZE came to life. Already in January, Al Arabiya had contacted us about a branding package for their show “Diplomatic Avenue” and was the perfect opportunity to show our 3D expertise.
2014 also saw us create an intro for “Skal Du Ha Juling”, VGTV’s gameshow, as well as scoring a deal with TV2 to make all of their idents for the summer of 2014, playing to millions every day.
Myreze worked for two months on an innovative opener for the show “Sommertid'', which broadcasted on Norway’s largest commercial TV station all summer, filmed using a new type of camera technology using 6 fixed cameras that record a full 360 view.
We were also given the opportunity to use the 360 view camera technology in November when we started a collaboration with Chess and MK to develop a concept for promotional web films and animation.
After the new year, we began receiving requests for more 3D, and In 2015 we received the offer to work on openers for the Kings Football Cup, the football cup owned by the Crown Prince of Dubai. We were given only 3 weeks to complete the project which tested us, but proved itself to be successful nonetheless.
In 2016 we got the opportunity to work with Ullevaal Media Center on augmented reality graphics for the Norwegian Men’s National Football team which was broadcasted on the TV channel MAX.
We also created sophisticated and unique 3D animation for an informative video detailing the process of aluminium production for Norwegian aluminium and renewable energy company: HYDRO, as well as a creative, collage-like animated intro for the Norwegian TV program “Rett Fra Hjertet”.
2017 saw MYREZE creating the opener as well as the studio for TV show “Lost In Time”, nominated for a Gullruten award for our work on VFX with The Future Group later wanting more contributions from us to the brand as a whole, and to collaborate on many more cutting edge projects.
This would be the start of the most exciting journey in the Myreze story so far.
In 2018 we discovered the potential in virtual studio production, and invested thousands of hours training our team to master it. Now with international quality within mixed reality, augmented reality and motion graphics, we have developed designs seen by hundreds of millions, worldwide
Towards the end of 2019, we encountered our largest task to date, a project in the Middle-East.
From attacks in the region - to political decisions, it quickly turned from a task that seemed fairly simple to an increasingly challenging one.
The evolution of MYREZE has shown resounding success and has only grown, with its client list expanding to include the biggest names in the media industry.
Myreze has evolved from a Norwegian-based company, to an international one - both in the US and the Middle East.
We expect this year to be our best, with great upcoming projects, moving forward with exciting new developments in mixed reality, virtual set productions, and what we do best - Branding.