This TEDx event was originally supposed to be a live conference in Bergen, but because of Covid-19 restrictions, it was decided that the event had to be moved online. Myreze had the pleasure of coming up with an alternative this year and contributed to its eco-friendly message with the design of a groundbreaking virtual solution that cuts carbon emissions drastically for the speakers involved as it overlooks the city upon Mount Fløyen. Since the event had to be moved to a virtual studio, it was important that it was one that made a strong visual impact as it was the first virtual TEDx event in history, so it couldn’t be just any regular studio. Virtual conferencing solutions are emerging as an increasingly popular choice for businesses and organizations to use as the number of people working from home continues to rise - But most of them are boring and uninspiring, which is the last thing you need when absorbing important information. TED talks are about learning from an expert in their field, and keeping a strong focus on the speaker is important. Our TEDx studio lets the speaker use virtual graphs or other visual elements that can appear anywhere around them to better explain their topic, as well as a sliding screen that rotates into position behind the speaker when presenting.
Interactions between people within virtual events need to be as meaningful as they are in person. And through the use of virtual and augmented reality, they can.
Virtual events and conferences have a lot of advantages, both environmentally and functionally when it comes to being green - whether it’s saving fuel on long distance travel for attendees and speakers, or saving paper that would otherwise be used for leaflets and brochures. A virtual set provides an incredibly flexible solution in almost every area. And that includes caring for the environment…
Being eco friendly is a great reason for event organizers to go virtual, as it means one can organize an event that can be watched by millions and all from a set that causes virtually (no pun intended) zero environmental harm. It is a leading reason for event arrangers to turn to a virtual solution, and the perfect way for TEDx’s Bærekraftigeliv event to be brought to life despite the restricted conditions.
We are grateful for the opportunity to assist in making this year’s TEDx Bærekraftige liv event possible despite the complicated occasion, and we hope to work together again in the future on other groundbreaking events that not only realize the possibilities within virtual reality, but will give the audience a informative experience they’ll never forget. A big thanks to the COUNTDOWN movement and the Bærekraftigeliv network for coming together to create an initiative that will hopefully bring dire attention to how we can all contribute towards halting our global carbon footprint. See you again next time!