Eurovision Song Contest

The Eurovision Song Contest is the longest-running annual international television contest in the world with an international song competition held every year since 1956. It is also the world’s largest live music event. Participants representing primarily European countries submit and perform an original song on live television with votes being cast by a combination of expert juries and viewers from all 41 participating countries to determine the winner. With 181 million viewers.

Eurovision Song Contest

The Eurovision Song Contest is the longest-running annual international television contest in the world with an international song competition held every year since 1956. It is also the world’s largest live music event. Participants representing primarily European countries submit and perform an original song on live television with votes being cast by a combination of expert juries and viewers from all 41 participating countries to determine the winner. With 181 million viewers.

The Mission

In 2019 we were given the incredible opportunity to create animation for the opener and backdrop for the introduction ceremony of the annual Eurovision Song Contest Grand Finals which included 26 acts competing for the top vote.

It started with Eurovision giving us the concept of creating an animation of a virtual airliner used to deliver the contestants to the main stage and fully utilize the 12x36m LED wall (the highest resolution backing LED screen in the history of the contest). They also wanted to merge live AR graphics with the performances so teaming up with The Future Group, we helped implement them on location. We utilized the Unreal Engine to create particle effects and multiple TFG Pixotope systems were used.


As a significant part of the european culture, Eurovision has a massive audience with 180 million viewers in 2019 so it was crucial that this special concept looked perfect.

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The Concept 

As has become a tradition since the 2013’s Eurovision in Malmö, the Grand Final opens with a flag parade to introduce the 26 competing contestants before the contest begins.


The contest launched with a fantastic short film following the approach of the animated Eurovision plane transporting the excited contestants to Eurovision and shows the people of Tel Aviv coming together and welcoming the contestants to their city.


Groups of cars and thousands of drones and cyclists assemble on glowing bikes to guide the plane to its destination.

Luminous balloons are released into the sky and rooftops fill with cheering crowds as the city unites to lay a path for the runway to the venue. 

After the countdown is complete and the plane has landed, the camera transitions to the start of the show inside the Expo Tel Aviv as the aircraft continues to approach the Expo slowly before halting at the backdrop, almost poking its nose through the screen.

Welcomed with a sea of celebratory greetings from the 7200-seat mainroom, the pilot and previous year’s winner: Israel’s Netta Barzilai presents the contestants as they disembark from the aircraft’s front doors and are introduced one by one.

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Summary 

The impressive scale of elaborate production alone would have made this an historic moment in Eurovision's history but with fantastic performances from each country involved and even a guest appearance from Madonna, this was sure to cement 2019’s contest as one for the ages. We are proud to have worked together with The Future Group and Eurovision’s incredible team of professionals on this highly memorable experience and look forward to working together again on the next groundbreaking project.


The Grand Final of the 64th Eurovision Song Contest was brought to you by the European Broadcasting Union and Israeli public broadcasting corporation KAN. The show was hosted by Bar Refaeli, Erez Tal, Assi Azar and Lucy Ayoub, live from Expo Tel Aviv.

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